Clarity for complex enterprise, industrial and AI products.
I am a fractional product designer with a strong product development mindset for startups building complex AI, industrial and enterprise software. I turn complicated workflows into clear products that customers adopt and trust.

Companies worked with




SELECTED WORK
My Work
MY THREE STEP APPROACH
How I can help:
01
UX Strategy & Leadership
Improving usability and adoption in complex enterprise platforms used across large organisations.
02
Product Ownership
I turn business goals into product roadmaps, clear priorities and actionable/measurable requirements, keeping teams focused on delivering value.
03
Ongoing Product Improvement
I help teams continuously improve digital products through user feedback, iterative development and a focus on meaningful results.
How I work with AI
I use AI as a working partner across the design process, not as a shortcut. Claude, Grok and Gemini help me synthesise research, pressure-test ideas and edge cases, and get from rough concept to a clickable prototype much faster. That speed goes into the work that matters most on complex enterprise products: Understanding the problem properly, making clear decisions and tying design to business outcomes. AI handles the first drafts. Judgment, taste and knowing what good looks like still come from experience.
/proposal summarise these interview notes into three design decisions
ABOUT
I'm Jonathan Hill, a strategic UX & Product leader specialising in complex enterprise hardware and software systems. I align product, engineering, and commercial teams to increase adoption, reduce support demand, and improve decision-making in regulated environments. My work has contributed to a 40% increase in adoption and reduced enterprise support tickets by 15%. It has also resulted in over €100k in business value.
TESTIMONIALS
What people say
Let's make your product work better.
Whether you need strategic UX direction, stronger product ownership, or ongoing support to improve a complex digital product, let's talk about how I can help.








